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<table border="0" cellpadding="3" cellspacing="1" width="100%" class="forumline"> <tr> <th class="thCornerL" width="22%" height="26">Author</th> <th class="thCornerR">Message</th> </tr> <tr> <td width="22%" align="left" valign="top" class="row1"><span class="name"><a name=""></a><b>cheapbag214s</b></span></td> <td class="row1" height="28" valign="top"><table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr> <td width="100%"><img src="http://picsrv.fora.pl/subSilver/images/icon_minipost.gif" width="12" height="9" alt="Post" title="Post" border="0" /><span class="postdetails">Posted: Thu 14:58, 03 Oct 2013<span class="gen"> </span> Post subject: China brands catching on</span></td> </tr> <tr> <td colspan="2"><hr /></td> </tr> <tr> <td colspan="2"><span class="postbody">China brands catching on <br />College student Li Aihua wears his tattered,[url=http://billigmonclerjackenkaufen.olimx.com/][b]Moncler Jacke[/b][/url], grungy Li Ning basketball sneakers with pride. <br />"Li Ning is our Olympic gymnast and his brand is China's most famous so I like to support them," the student at the South China Agricultural University said, sitting in Guangzhou's chic Shangxiajiu shopping area. <br />Li, whose given name Aihua means 'love China,' is among a growing number of young consumers who are buying Chinese sportswear from home-grown brands,[url=http://billigmonclerjackenkaufen.olimx.com/][b]http://billigmonclerjackenkaufen.olimx.com/[/b][/url], such as Li Ning and Anta, as Beijing gears up for this summer's Olympic Games. <br />Li Ning, the eponymous company founded by the Chinese gymnast who won three gold medals at the 1984 Los Angeles Games, and other sportswear makers such as Anta, China Hongxing Sports, Peak,[url=http://duveticaouterwear.blogspot.com/][b]http://duveticaouterwear.blogspot.com/[/b][/url], and Kangwei still lag global giants Nike and Adidas. <br />But they are catching up fast,[url=http://woolrichparkaschweiz.albirank.net/][b]cheap woolrich winter coats woolen mills[/b][/url]. <br />"They understand the Chinese market better than international players,[url=http://giuseppezanottichainsandals.olimx.com/][b]http://giuseppezanottichainsandals.olimx.com/[/b][/url], and their prices are lower," said Rui Wu,[url=http://woolrichoutletde.albirank.net/][b]http://woolrichoutletde.albirank.net/[/b][/url], an analyst at JP Morgan. "Li Ning is definitely the market leader because it started earlier than the others." <br />Analysts say the sportswear sector is a good way for investors to benefit from China's surging consumer boom. Retail sales in the country jumped 17 per cent last year to $1.3 trillion as increasingly well-heeled Chinese took an interest in better products and lifestyles. <br />China's sportswear market is expected to grow to $7.2 billion in 2009 from $3.84 billion in 2006, according to Shanghai-based brand strategists ZOU Marketing. <br />In 2006,[url=http://discountnikesoccershoes.webmium.com/][b]http://discountnikesoccershoes.webmium.com/[/b][/url], Nike controlled roughly 16.7 per cent of China's sportswear market,[url=http://billigmonclerjackenkaufen.olimx.com/][b]Moncler Jacke Damen Outlet[/b][/url], compared with Adidas's 15.6 per cent, ZOU Marketing says. <br />Li Ning claimed third place with a 10.5-per-cent slice, and Anta fourth with four per cent, but those figures are climbing as aggressive marketing lifts their brand recognition. <br />Some foreign investors have seen the writing on the wall. basketball celebrity Shaquille O'Neal in 2006. basketball team the Houston Rockets, and Peak signed a fourth,[url=http://woolrichparkaschweiz.albirank.net/][b]Woolrich Parka Schweiz Online[/b][/url], Shane Battier, to a $4-million endorsement deal. <br />Chinese brands aren't just looking at the United States. Anta is also trying to sell in the Middle East and South America. <br />So aggressive is that push, some deals have raised eyebrows. Li Ning sponsors Sudan's track and field team, and Hong-xing's Erke logo will grace North Korea's Olympic team in Beijing. <br />Some analysts warn that margins are too tight in a cutthroat arena dominated by deep-pocketed global brands. "We always tell investors we want to be just like Toyota is in the car industry." <br />Anta runs a network of roughly 4,700 shops,[url=http://billigmonclerjackenkaufen.olimx.com/][b]Billig Moncler Jacken Günstig Kaufen Moncler Jacke Damen Outlet Deutschland[/b][/url], all run by distributors. Li Ning - whose products are roughly 30 percent pricier than its rivals - has about 5,000 shops across China. <br />"Nikes look cooler but they're more expensive," said Li Haiming, another South China Agricultural University student. 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