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End Ways To Relive Your Childhood,[link widoczny dla zalogowanych]
SAN FRANCISCO --
You cannot buy time. But maybe you can bribe it,[link widoczny dla zalogowanych].
Most of us, sooner or later, would like to revisit our childhoods. There are things we didn't do,[link widoczny dla zalogowanych], or things we'd love to do again. How else can we explain the allure of the $302,000 Barbie?
In Pictures: High-End Ways To Relive Your Childhood
That doll is one of the more notable objects in a growing list of high-end ways to relive childhood. There are bouncy castles for adults,[link widoczny dla zalogowanych], ultra high-end tricycles and designer chewing gums (white truffle, for example) that cost $600. The last is from Bompas Parr of London,[link widoczny dla zalogowanych], which also makes designer Jell-O molds for $1,[link widoczny dla zalogowanych],200 and up.
These are clearly in a league beyond recaptured childhood commonplaces like designer sneakers, $10 chocolate bars or the current ubiquity of cupcakes. We may not get all the way back there,[link widoczny dla zalogowanych], but heaven knows we try. At times,[link widoczny dla zalogowanych], it seems much of our consumer society is made for this very pleasure of recapturing childlike wonder and intensity.
people
Veronica Manlow, a professor of marketing at Brooklyn College,[link widoczny dla zalogowanych], says the very high-end stuff is in a whole other category of childlike liberation,[link widoczny dla zalogowanych], however. "The point may be that it doesn't feel like excess if it has been made for you,[link widoczny dla zalogowanych]," Manlow says. "There is a whole lot of need for goods,[link widoczny dla zalogowanych], and yet there is guilt. Maybe what these people are seeking is the guiltlessness of childhood,[link widoczny dla zalogowanych], where you could say 'gimme!' without guilt. Total id."
She is not criticizing the heavy-duty purchases, perhaps,[link widoczny dla zalogowanych], as much as praising their liberating quality. What you have here is a society where kids act like grownups--toddlers who play soccer like it is a competitive sport,[link widoczny dla zalogowanych], 'tweens and their fashion needs--and grownups try to recapture childhood. To occupy its highest reaches is to conquer it.
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